FFFACE

Instagram filters for brands
FFFACE

Instagram filters for brands

What Are Instagram Filters?

Instagram filter is a template for content creation that contains pre-loaded brand visuals, communication messages and a creative idea


Instagram-filters help to boost:
- User Generated Content
- Reach
- Profile visits
- New followers



Users organically create content with Instagram filters from brands to share unusual stories and feel more beautiful or creative


The brand is mentioned in this User Generated Content through a watermark and other brand elements



Instagram filter is a template for content creation that contains pre-loaded brand visuals, communication messages and a creative idea



Instagram-filters help to boost:
- User Generated Content
- Reach
- Profile visits
- New followers


Users organically create content with Instagram filters from brands to share unusual stories and feel more beautiful or creative


The brand is mentioned in this User Generated Content through a watermark and other brand elements


Our customers
PariMatch

Impressions: 584k
(0,06 cents/impression)
UGC: 73k
(3 cents/UGC)

Monobank

Impressions: 981k
(0,1 cents/impression)
UGC: 7k
(14 cents/UGC)
Pepsi

Impressions: 913,8k
(0,07 cents/impression)
UGC: 12,7
(5 cents/UGC)
Activia

Impressions: 453,2k
(0,18 cents/impression)
UGC: 9,2k
(9 cents/UGC)
Prostor
Prostor
Сільпо
Сільпо
1+1 Media
1+1 Media
KAZKA
KAZKA
Prostor


Impressions: 515k
(0,1 cents/impression)
UGC: 9,1k
(7 cents/UGC)


Fozzy Group

Impressions: 288k

(0,2 cents/impression)
UGC: 7,7k
(10 cents/UGC)
1+1 Media

Impressions: 3,1 Mln
(0,02 cents/impression)
UGC: 131,5k
(0,6 cents/UGC)
KAZKA

Impressions: 204k
(0,2 cents/impression)
UGC: 5,1k
(10 cents/UGC)
PariMatch
Impressions: 584k
(0,06 cents/impression)
UGC: 73k
(3 cents/UGC)

Monobank
Impressions: 981k
(0,1 cents/impression)
UGC: 7k
(14 cents/UGC

Pepsi
Impressions: 913,8k
(0,07 cents/impression)
UGC: 12,7
(5 cents/UGC)


Activia
Impressions: 453,2k
(0,18 cents/impression)
UGC: 9,2k
(9 cents/UGC)

Prostor
Impressions: 515k
(0,1 cents/impression)
UGC: 9,1k
(7 cents/UGC)


Fozzy Group
Impressions: 288k
(0,2 cents/impression)
UGC: 7,7k
(10 cents/UGC)

1+1 Media
Impressions: 3,1 Mln
(0,02 cents/impression)
UGC: 131,5k
(0,6 cents/UGC)


Kazka
Impressions: 204k
(0,2 cents/impression)
UGC: 5,1k
(10 cents/UGC)

300+ mln. users reached
50+ mln. Instagram stories with brand mentions created
500k+ new followers attracted to customer accounts
0,02 cents - price per average impression

Case studies
Goal: Support the launch of the new Activia Black product

Solution: Instagram filter with a black-to-white transition that outplays official advertising campaign visual.

Reach: 453,2k users

UGC: 9,2k Instagram Stories

Price per impression: 0,18 cents


Price per UGC: 9 cents


Goal: support communication "Pepsi + meals"

Solution: Instagram-effect with interactive crown from banking cards and emoji, card colors change by tapping

Reach: 913,8k users

UGC: 12,8k Instagram stories

Price per impression: 0,07 cents

Price per UGC: 5 cents


Goal: generate user content with product integration

Solution: Instagram-effect with interactive crown from banking cards and emoji, cards color changes by tap

Reach: 981k users

UGC: 7k Instagram Stories

Price per impression: 0,1 cents

Price per UGC: 14 cents

Goal: start a mask on eco-rally to bring attention to pollution and environmental issues

Solution: a filter that displays the difference between a clean and polluted environment on the user's face. Blooming flowers change to dried earth as the user turns their head

Reach: 181,6k users

UGC: 4k

Price per impression: 0,44 cents

Price per UGC: 20 cents


Publication: MC TODAY


Goal: start a mask on eco-rally to bring attention to pollution and environmental issues

Solution: a filter that displays the difference between a clean and polluted environment on the user's face. Blooming flowers change to dried earth as the user turns their head.

Publication: MC TODAY

Reach:
181,6k users
UGC:
4k Instagram stories

Price per impression:
0,44 cents


Price per UGC:
20 cents

Goal: promote a personal brand, creating the image of Kyiv's future mayor

Solution: a filter that puts the user in Garik Korogodsky's office. All of the faces of meeting participants are copies of the users', implying that the user is both the mayor and voters at the same time

Reach: 1,8 mln users

UGC: 94,9k Instagram stories

Cost per Impression: 0,05 cents

Cost per UGC: 1 cent


Goal: promote a personal brand, creating the image of Kyiv's future mayor

Solution: a filter that puts the user in Garik Korogodsky's office. All of the faces of meeting participants are copies of the users', implying that the user is both the mayor and voters at the same time

Reach:
1,8 mln users
UGC:
94,9k Instagram Stories

Cost per impression:
0,05 cents


Cost per UGC:
1 cent

Goal: create a filter to workout your eyes

Solution: an interactive filter game. The point of the game is to blink and move your eyes as actively as possible. You gain points as you go while also giving your eyes a little workout

Results: participants from 46 cities 'worked out' 36 total hours while playing the game. 6970 people then made appointment with Luxoptics optometrists

Rach: 95,1k

UGC: 5,7k сториз

Cost per impression: 1,2 cents

Cost per UGC: 21 cents

Publication: MMR

Goal: create a filter to workout your eyes

Solution: an interactive filter game. The point of the game is to blink and move your eyes as actively as possible. You gain points as you go while also giving your eyes a little workout

Results: participants from 46 cities 'worked out' 36 total hours while playing the game. 6970 people then made appointment with Luxoptics optometrists.

Publication: MMR

Reach:
95,1k users
UGC:
5,7k Instagram Stories

Cost per impression:
1,2 cents


Cost per UGC:
21 cents

We offer out of the box solution that includes:
1) creative idea
2) technical development
3) integration of the Instagram filter into your communication strategy

We offer out of the box solution that includes:

1) creative idea
2) technical development
3) integration of the Instagram filter into your communication strategy
Process
1. Analysis of brand goals/brief
2. Development of a creative idea that fits your brand
3. Development of an Instagram filter from 5-15 working days
4. Support for Instagram filter moderation and launch
5. Your followers will use the filter and attract their own followers to your page
6. The Instagram filter spreads virally and generates UGC, impressions and a larger audience
We drive the creation of User Generated Content with your brand
We drive the creation of User Generated Content with your brand
Let's discuss your Instagram filter

Drop us a line:
Let's discuss your Instagram filter

Drop us a line: